Gilbert, Arizona (10/25/13) – As maker of the #1 selling stevia in the natural channel*, SweetLeaf® Stevia Sweetener knows the natural product consumer. The company’s stevia provides powerful label appeal and taste that makes a good product great. SweetLeaf®, the stevia brand winning the most taste awards globally, will be exhibiting at Booth #22058 at SupplySide West 2013, set for Nov. 12-16 in Las Vegas.
“With demand continuing to grow for natural and gluten-free food, consumers read labels and pay more for the pure ingredients they demand,” said James May, founder and CEO of Wisdom Natural Brands®, maker of SweetLeaf®. “In this environment, manufacturers need consistent ingredients with the certifications customers want – and award-winning taste that enhances a product without adding sugar.” May is widely credited with launching the stevia industry in the United States.
Zero-calorie, zero-carb and with zero glycemic response, SweetLeaf® can be used as an ingredient in a variety of food and beverage products. As stevia extract, blended with inulin or in more than 20 flavors of liquid stevia®, SweetLeaf® is a viable natural sweetener that can be used in the following applications:
- Tabletop sweetener for hot and iced tea, coffee, etc.
- Carbonated sodas, still beverages, powdered soft drinks
- Flavored waters
- Ice creams, yogurts, sherbets
- Baked goods, cakes, biscuits
- Cereals, bars
- Jams, sauces, pickles
- Puddings, desserts
- Chewing gum
- Seafood, vegetables
- Weight watcher diets
- Diets for people with diabetes
* SPINS latest 12 week unit growth in the natural channel, ending 5/11/13.
About Wisdom Natural Brands®
Gilbert, Arizona-based Wisdom Natural Brands® is the parent company of two highly respected consumer brands: SweetLeaf® Stevia Sweetener and Wisdom of the Ancients® herbal teas. SweetLeaf® is the only natural stevia sweetener with zero calories, zero carbohydrates and zero glycemic response. The stevia brand winning the most taste awards globally, SweetLeaf® is sold in boxes containing 35 or 70 packets, as well as in SweetLeaf® Stevia Plus® Shaker Bottles for easy home use and SweetLeaf® SteviaTabs® Dissolvable Tablets for on-the-go use. SugarLeaf®, also by Wisdom, bonds SweetLeaf® with raw cane sugar for a low-calorie sugar alternative perfect for baking and cooking. SweetLeaf® Liquid Stevia® Sweet Drops® add flavor without calories or carbohydrates to water or favorite foods and beverages. For more information about SweetLeaf® products, recipes and more, visit SweetLeaf®.com.
Wisdom of the Ancients herbal teas, from energizing Yerba Maté Royale® to calming Rooibos, are available loose leaf or in bags and come in a variety of refreshing flavors. Select varieties are also available with a touch of calorie-free stevia sweetener.
SweetLeaf® and Wisdom of the Ancients products can be purchased online at SweetLeaf®.com or at grocery and health food stores throughout the U.S. and Canada.